Aristotelian Tragedy Macbeth free essay sample

Aristotelian Tragedy: Macbeth Aristotle is known widely for developing his ideas on tragedy. He recorded these ideas in his Poetics in which he comments on the plot, purpose, and effect that a true tragedy must have. The structure of these tragedies has been an example for many writers including Shakespeare himself. Many of Shakespeare’s plays follow Aristotelian ideas of tragedy, for instance Macbeth does a decent job in shadowing Aristotle’s model. Aristotle describes one of the most important elements of a tragedy to be a tragic hero. The tragic hero however must present certain qualities such as nobility and virtue. In the play Macbeth, Macbeth is a perfect example of a tragic hero. Macbeth begins the play coming home from battle, he is said to have fought with great courage and King Duncan himself awards him the title of the thane of Cawdor in reward for his bravery. The qualities make Macbeth a tragic hero as he possesses not only a noble title, but also the assets of a great warrior and hero. We will write a custom essay sample on Aristotelian Tragedy Macbeth or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page However, Aristotle emphasizes that if the tragic hero was as perfect as he seems than the audience would not be able to identify with him and this would not be considered a tragedy. Macbeth shows us his humanity very early in the play when he learns that Malcolm, Duncan’s son, will be the heir to the throne of Scotland. In response, Macbeth acknowledges that he himself should be awarded the crown and will not rest until royalty is his. Macbeth is an ambitious character, which is a quality that many humans can identify with. This ambitiousness is known as Macbeth’s tragic flaw. This leads to Aristotle’s next component of a tragedy, the tragic flaw. The hero’s tragic flaw must lead to the downfall of the character; his demise can be caused by no one other than himself. Macbeth’s ambitious personality leads him to become caught up in attaining power for himself. Macbeth’s ruthless behavior causes him to commit murder to Duncan in order to gain kingship. Even after his wish comes true, he continues to sacrifice the lives of others, including his close friend Banquo, to assure that he never loses his throne. However, Macbeth does not go unpunished as he suffers countless dreams and illusions that drive him to insanity. The loss of his wife also brings Macbeth to his final denouement. In the end, Macbeth is killed by Macduff; because of his arrogance he believed he was invincible even after being told his fate. Macbeth reaches his end through the same way he lived his life, through murder and deception. Many argue over the fairness of Macbeth’s life, but the goal of a tragedy in Aristotle’s view point is to strike fear and pity in the audience through harsh punishment upon the hero in extreme ways. Finally, Aristotle claims that in order for a tragedy to be effective, the fear and pity must be released from the audience through catharsis. First the tragic hero must gain some knowledge from his tragic life. Macbeth shows this self-realization in his ‘yellow leaf’ soliloquy when he expresses remorse for his actions. Also, in the end he knows he must fight until the end whether his fate is death. At this point the audience is cleansed of the emotions of the plot and the tragedy is finished. Macbeth is a primary example of a typical Aristotelian tragedy. It follows the structure necessary from the tragic hero, to his downfall and ultimately to the catharsis necessary for an original Greek drama. The aspects of this play are a perfect example of the tragedies of that era.

Gray Wolf essays

Gray Wolf essays The wolf is the largest member of the dog family. It is a very powerful animal and has great endurance. It is usually grayish or brownish, however in Arctic regions it is white, and in parts of North America it is black. Color and size of the wolf vary greatly in the different regions of its range. The wolf is about four and a half feet long with a twelve to eighteen inch bushy tail. It weighs from anywhere 40 to 170 pounds. They have strong jaws with sharp teeth, including their long canine teeth that can tear flesh. They have excellent eyesight, sharp hearing, and a very keen sense of smell. Wolves howl as a signal to other wolves, telling of the beginning and ending of a hunt, of a wolf separated from its pack, as a warning to other wolf packs, and sometimes just for fun. The Gray Wolf, also known as the Timber Wolf, tends to live in packs of 5 to 15 individuals based around a dominant pair of wolves. The leader of the pack is called the Alpha. Wolves hunts in their packs, the preferred prey being large herbivores such as elk, deer, bison, and mountain sheep, but it will also take smaller game, most commonly beaver and domestic animals. When food is scarce, they will eat smaller things such as mice. Nearly extinct, the gray wolf is now only found in Alaska, Minnesota, Michigan, and Wisconsin. Usually only one female per pack reproduces. Mating usually occurs once a year in January or February, with gestation lasting about two months, after which four to seven cubs are born. The den is usually in a hole in the ground or a crevice in some rocks, and is often used year after year. Within 3 to 5 months the young pups are able to travel with the pack. During the time when the alpha female has her pups in the den, the pack stays in one place. Other than that, they are always on the move. Gray wolves may live up to thirteen years in the wild, although the average life span is five to six years. Some wolves that are held in captivity...

Does the evidence support the claim that the media 'lost' the Vietnam Essay

Does the evidence support the claim that the media 'lost' the Vietnam war for America How has this belief affected way that the - Essay Example Affective media can simultaneously boost the morale of nation as well as of the armed forces during a war and after the war also. Media should display patriotic spirit to project the image of its own country, as it is really essential for overall representation of the state. Vietnam War is also an example from history where American media could not handle the war to project the gains of the forces. One that media did not print the US military effort and sacrifices of the army and on other end, post-war scenario was full of critic, which had very demoralizing affects on troops and also on nation as a whole. Therefore, after passing about 35 years, still there is an ongoing debate on the role of American news media on the outcome of the conflict. Severe objection of the media on the issue of policy failure in war also compelled the decision makers to alter the course of action, ultimately led to confusion and chaos. Media lost the war for America because it was media, which projected t he war in a negative sense. The government was unable to control the media and the media especially the television highlighted such images of American government that deteriorated the image of American army among the masses and the world as a whole. That showed that censorship policies for media should be there in order to safeguard the reputation of a country. Media’s role in Vietnam War was quite predictable as it is said that media’s engagement in disabling America to win the war is prominent. Action of media and certain causes of failure in campaign in the subsequent conflicts shall be elaborated here. This paper analyzes the issue of media involvement in the Vietnam War along with its affects on military efforts in Vietnam. This paper also draws attention to the fact that American media lost the Vietnam War for America. Media and Preliminary Phase of the Conflict It was obvious from the outset that US was assisting Vietnam people in fighting against the communist aggression. Saigon government was in power to take care of American interests. Besides continuous information provided by US officials on activities of the forces in Vietnam, American diplomats wanted Vietnamese press guidance in all matters (Landers 2004). On the outset of hostilities, lack of harmony was found in American media and government. American public and congress were a bit hesitant to raise voice in support of the war waged by US. This also posed a problem in releasing funds for the campaign. Until 1962, lack of interest observed was in the role of media to support war. Non-availability of independent information gathering system and absence of means for real time battlefield picture led to mismanagement. Editorializing for moulding public opinion was almost absent in newspapers. Policies of Kennedy could not seek success due to objective journalism of American media. According to Wyatt (1993), â€Å"The Kennedy administration also took steps of its own to shut the pres s away from this story† (91). However, he was not successful in his efforts because of uncontrollable media and lacking governmental policies. At the same time, American media started portraying two different pictures of Vietnam War. One, way of conduct of war by south Vietnamese was highly being criticized. Other was the optimistic approach of American advisers

The market capitalism and the economic system of Islam. Similarities Essay

The market capitalism and the economic system of Islam. Similarities and differences - Essay Example Under the market capitalism, the price mechanism remains largely functional to maintain the reins of the market capitalism. The price mechanism is used as a signalling system distributing resources between the different market participants and users. Under the market capitalism, the workers are free to enter and are free to exist and they are at their will to earn and expand their earnings as they wish to. Market capitalism largely also relies on the political authority to develop, provide and regulate the market rules and regulations so that they encompass all related societal costs and benefits. Both systems share that an individual is entitled to keep private property, the provision of social security and economic freedom. However, it is a strikingly interesting that the economic system of Islam only allows the use or control of private property and at the same time strongly discourages applying the concept of ownership. Under the economic system of Islam and Islamic finance which have gained roots in the global finance recently (Asutay 3), the right of ownership is the exclusive prerogative of Almighty Allah and humans are only allowed to establish and exercise the control o f the private property. The economic system of Islam also suggests the state or government is responsible to provide social security to the masses and develop such employment policies so that the masses can easily access to the basic human needs. The market capitalism differs with the economic system of Islam when it comes to the distribution of wealth among the masses. The market capitalism does not believe in fair and equitable distribution of wealth. An individual has unrestricted and unlimited authority to earn and amass money and at the same time claim its full ownership as well. The economic system of Islam differs on this aspect with the market capitalism and opines that the individual is not allowed to keep unlimited wealth as it creates imbalance in the society and the practice s such as hoarding, profiteering, exploitation largely appears. The market capitalism also give right to an individual to keep to exercise the right of the exclusive ownership which is totally against the concept promoted and supported by the economic system of Islam. In the following parts of this paper, first the definition and framework of market capitalism is provided. In which, the basic definition and different aspects of the market capitalism are discussed. Subsequent to that, emergence of market capitalism is highlighted. In this part, the history and evolution of market capitalism is provided. After that, similarities between the economic system of Islam and the market capitalism are provided. Before the conclusion part, difference between the economic system of Islam and the market capitalism are elaborated. Market Capitalism Market capitalism is a system of governance for economic affairs emerged in different setting and continues to evolve over time (Scott 2). The Macmil lan Dictionary of Modern Economics defines it as an economic system in which, property including capital assets, is owned and controlled by the private persons. Under the market capitalism, the price mechanism is utilized as a signalling system allocating resources between the different uses. The extent to which the price mechanism as its fundamental coordinating device instead of command and control, provides that capitalist systems are not similar from one another based on the limit and nature of the governmental interventions and the presence

Business Proposal In Clear Hear Scenario Essay Example | Topics and Well Written Essays - 500 words

Business Proposal In Clear Hear Scenario - Essay Example The decision will be based on the contribution earned or foregone by adopting an option. In the first option, the company looses a contribution of $11 and in the second option, the company can earn an additional contribution margin of $1 per unit. So, in order to maximize the revenue the company should accept OEMs offer to manufacture the remaining 30000 units. This will result in an additional revenue of $1500000. From the above figure, it can be seen that the companys contribution becomes negative, if Beta model is switched to Alpha. So, it is advised that the company should adopt the second option. This will help the company to maximize its revenue. By doing so, the company will also be able to make use of its excess capacity. For this, the company will not have to incur any further fixed costs. As a result of this the existing fixed costs will get distributed over the excess units. The utilization of the excess capacity will also lower the Average Cost (AC) of each unit. This is because the Total Cost will now be allocated over a large number of units resulting in a reduced AC. As the company does not have to incur any extra fixed cost for the excess 100000 units the profit will move up. For the additional units, the only cost that the company has to bear is the Variable Cost as the fixed costs remain fixed irrespective of the level of production. In order to reduce the cost of production, the company can lower the material cost by setting up production centers near the sources of supply. This will reduce the distribution cost and will thus lower the purchase cost of the material (Kobayshi, 2003). The company can also lower its overall costs by minimizing waste and ensuring efficient management of the available resources. By purchasing the goods in bulk quantity the company can avail the trade discounts which will reduce the cost of

Case Study of Monopolistic Competition in India

Case Study of Monopolistic Competition in India Hindustan Unilever Limited being the leading company in the FMCG sector is the prime focus of our study. It is the largest share holder of the FMCG sector in the Indian market. It was founded in November 1956 and its based in Mumbai, Maharashtra. The mission statement of HUL is, add vitality to life. In this report we have analyzed the life cycle of HUL, along with its strong presence in the market due to its highest shares in the FMCG market. Research in this report consist of analyzing the competitors with respect to HUL through reference book, internet research which gave a proper direction to our study. Our major finding includes that HUL has a strong market base which is spread strategically in all the market segments under soaps and detergents due to so many brands by HUL. Also we see there are a lot of emerging competition to the HULs soaps and detergent market share and how it has and will continue to tackle these competitions. Additionally we see the HUL firms life cycle, along with an understanding of a monopolistic market. Furthermore we see into one of the competitors downfall in the soaps and detergent market. In conclusion, this study shows HUL has a strong market share in the soaps and detergent sector.HUL in the light of all the competition, is constantly innovating new products so as to dominate the market. Unlike other companies, HUL has its base under all the segments, thus targeting a wide range of consumers. Abstract Hindustan Unilever Limited is the largest FMCG Company with market leadership in the Soaps Detergents Industry. The report focuses on the evolution of HUL as the market leader in light of the Life Cycle of a Firm and analyses how it managed to sustain its position with emerging new entrants in a monopolistic competitive market. Problem Statement Among several leading national and global brands, HUL is the largest company in the FMCG Sector and it is the market leader with 46% share in the soaps and detergents industry. The underlying factor for its success is the strong customer base. It : Provides wide range of products Continuously innovates to respond to the competitive pressures by providing value additions to its existing products Has established its target audience to every segment: premium, mid-priced and popular Introduction Hindustan Unilever Limited (HUL) is Indias largest Fast Moving Consumer Goods (FMCG) Company based in Mumbai, Maharashtra. It is a subsidiary of Unilever, a British-Dutch company which controls 52% shareholdings in HUL. Unilever is worlds largest supplier of fast moving consumer goods across 100 countries in the world. In Home Personal Care Products and Foods Beverages, HULs 35 power brands are spread across 20 different consumer categories such as detergents, shampoos,soaps, skin care, toothpastes, coffee, tea, ice creams etc. The company aims to create a better future every day as it provides for nutrition, hygiene, and personal care that help people feel good and look good. HUL touches the lives of two out of three Indians. These brands are manufactured over 40 factories and operations consist of 2000 suppliers and associates. It covers 6.3 million retail outlets reaching the entire urban population and 250 million rural consumers. HUL has over 16000 employees and an annual turnover of around Rs.21736 crores(as per financial year 2011-2012). Life Cycle of HUL Life Cycle can best be explained as the course of events that bring a new firm into existence and follows its growth into maturity to capture the mass consumers. The most common steps in the life cycle of a firm include the following phases: Introduction Development Maturity Growth Sales volume 1988 1930 1991 2000 Time Development Phase Firms in the development phase are likely to be characterized by small levels of sales and are more speculative in nature. The firms enter the market as they see a market opportunity. Unilever the parent company of HUL viewed the Indian market with tremendous potential. Thus, it launched Sunlight Soap in 1988. This gave rise to an era of marketing branded fast moving consumer goods (FMCG). It further introduced Lifebouy and other brands like Pears, Lux and Vim came into market in 1985. Vanaspati and Dalda were also launched in 1918 and 1937 respectively. Introduction Phase In 1930s the introduction of the firm as Hindustan Lever Limited came into existence with the merger of HindustanVanaspati Manufacturing Company, Lever Brothers India Limitedand United Traders Limited.It became the first foreign subsidiary company to do so. Today, the company has more than three lakh resident shareholder. Growth Phase In 1991, with the liberalization of the Indian economy,a drastic change in growth curve of HUL was witnessed as the company explored every single opportunity in the product segment,without any restriction in the production capacity. HUL and its largest competitor Tata Oil Mills Company (TOMOCO) merged together,and the acquisition took place in 1994.In 1996,a 50:50 joint venture was formed, with Lakme Limited to market cosmetics andwith US based company Kimberly-Clark Lever Ltd to marketHuggies Diapers and Kotex Sanitary Pads.HUL also set up a subsidiary as Unilever Nepal Limited (UNL). The UNL factory manufactured HULs products like Soaps, Detergents and Personal Products both for the domestic market and exports to India. The company witnessed crucial mergers, acquisitions and alliances after 1990s , on the Foods and Beverages front. Maturity Phase HUL entered the maturity stage in early 2000s. Since it reached upper bounds of its demands, it undertook various projects and initiatives to maintain its brand image. The increasing demand is not entirely affected by the advertising. For instance,HUL undertook Project Shakti in 2001,a rural initiative which targeted small villages. Presently, 45,000 Shakti entrepreneurs are working,which covers over 100,000 villages across 15 states and reaching to over 3 million homes. In 2002, HUL made its entry into Ayurvedic Health Beauty Centre category with the Ayush range and Ayush Therapy Centers. In 2003,it launched Hindustan Unilever Network, Direct to home business , launching Pureit water purifier in 2004. In 2007, the Company name was formally changed to Hindustan Unilever Limited. Brooke Bond and Surf Excel showed Rs.1000 crore as a sales mark followed by Wheel which crossed the Rs.2000 crore sales milestone in 2008. HUL has completedmore than 75 years of corporate existence in India. HUL-Monopolistic Competition Monopolistic competition is a market situationin which there are a large number of sellers and a large number of buyers for the products and services. The firms in a monopolistic competitive market are generally small in size. All firms provide similar products i.e. the products are close substitutes of each other. However they can be differentiated on the basis of color, packaging, features, and brand price and so on. The Indian FMCG Market is a perfect example of monopolistic competition. It is a highly crowded market with a large number of national and global players competing on margins. The stock turnover is high as FMCG products are frequently consumed and have a short shelf life. The main features of FMCG in light of monopolistic competition can be viewed as follows: Large Number of Sellers In a monopolistic competitive market, there is abundance of sellers producing differentiated products. The presence of large number of sellers is highlighted by the fact that the Indian Soap and Detergent market has 700 companies competing to sell their products. The major players across the globe are: ITC Limited, Procter Gamble and Hindustan Unilever Limited. Freedom of Entry and Exit There are low barriers to entry and exit of firms in monopolistic competition. If the profits are attractive, the firms can enter the industry. Increase in disposable income in hands of both rural and urban consumers, gave an opportunity to the rural consumers to shift from unbranded unorganized products to branded FMCG products. The increasing demands, leads new firms to enter the market. When the competition increases the existing firms are forced to reduce their price in order to meet the competition. Thus free entry and exit maintains normal profits in the market in the longer span of time. For instance, Nirma was launched in the detergent industry at a low price targeted to cater to the needs of middle-priced and popular segment. The success of Nirma forced HUL to launch an even lower priced product. Thus, Wheel and Rinwere introduced by HUL to maintain its market share. Selling Costs Due to product differentiation in monopolistic competition, firms are required to incur some additional costs such as advertising, sale promotions, salaries of marketing staff etc. to promote the product. The main aim is to inform, persuade and remind the buyers of the availability of the product. The strategy of aggressive advertising is adopted. HUL and Procter Gamble are two renowned companies for portrayal of advertisement war. Aggressive television commercials were shown targeting each others brand. Even in print the prices of detergents such as Tide and Rin were compared to influence the customers buying habits. It is highly believed that advertisements are factual and help buyers make an informed choice. Product Differentiation It is regarded as the most important feature of monopolistic competition. The products in monopoly are homogenous in nature whereas in monopolistic market it is heterogeneous in nature. The products are close substitutes; however every seller tries to differentiate his product from the competitors product. They maybe different in terms of colour, packaging, features, pricing, size and shape. For instance, Ariel, the detergent laundry line for PG, is available in a variety of forms. Ariel Colour is a detergent used mainly to protect colour of clothes, Ariel Stain remover is a stain pre-treatment product, ArielQuickwash is used to wash clothes in the quick wash cycle and so on. Therefore, Ariel has been able to expand its laundry line depending on the use of the detergent. By adding various features to the existing product, Ariel has been able to distinguish itself from the competitor. Absence of Interdependence The firms operate on the basis of their own marketing policies and production. No firm is influenced by the other firm. Since a large number of firms enter the market, the size of each firm varies. Thus, no firm is dependent on the other. Falling Demand Curve A firm in monopolistic competition, has a downward sloping demand curve. This is mainly because the sellers are the price makers i.e. they are influential enough to affect the price of the product. The demand curve is highly elastic as substitutes are available.This means one can sell more at low prices and vice-versa. Competitors analysis HUL has a large share of market in soaps and detergent segment, but it still faces a growing number of competitions from various Competitors in the market. In the detergent sector it faces competition from Procter and Gamble (PG), Henkel, RohitSurfactancts Pvt. Ltd. (RSPL) and Nirma (now out of the market). In the soap sector it faces competition from Godrej, PG, Wipro, ITC and Nirma (now out of the market). HUL faces just one competition in the health care sector of the soap industry and that is from Reckitt. Detergents Market Past HUL captured the Indian detergent market in the year 1957 and maintained its monopoly in terms of quality till 1980s with its product SURF. However by 1980s a company named Nirma Chemicals brought out a detergent Nirma which was priced much lower than HULs Surf with a very catchy advertisement on TV, claiming great quality at affordable rates. It soon became a very popular jingle, catching the imagination of the masses. By 1985 Nirma had replaced Surf from the number one position in the detergent market. HUL then changed their strategy and introduced cheaper detergents named Wheel and Rin, and managed to regain some of the lost ground in the detergent market. This shift ultimately resulted in HULs Wheel replacing Nirma from the top position of the detergent market in early 2000. But soon there emerged a threat from a product named Ghari which was launched by RSPL in 1987. Present In the current market scenario, Ghari holds the number one position at 17.3%, followed closely by Wheel which holds 16.9% of the market share. Nirma on the other hand had witnessed a huge downfall and it now just commands a market share of less than 6%. Tide launched by PG is now at the third position in the market after Ghari and Wheel, with a share of 13.5%. The Indian detergent market is broadly classified into four different segments namely:- Premium, examples- Ariel and Surf Mid-price, examples- Henko, Rin and Tide Popular, examples-Wheel, Ghari, Nirma and Mr. White Regional and small unorganized players Premium, Mid-price and Popular account for a market share of 15%, 40% and 45% respectively against each other. All the above three segments combined form 60% of the market share, while the rest 40% share is held by the regional and small unorganized players in the market. HUL is still a major player in the market with its Wheel, Rin and Surf in all three main segments, but RSPL is now the overall leader due to Ghari. Soaps Market The soap market in India is divided into various categories that is mens soaps, ladies soap and common soap. There is also a small share in the soap market which is held by specialty soaps like baby soaps, sandal soaps, glycerin soap etc. The market growth of the soap sector is estimated to be 7% p.a. and it is observed that rural market constitutes 60% of the soap sales. There are about 700 soap manufacturing companies in India. The Indian soap markets value is estimated to be around 60000 crores. In this huge market there are just a handful of key players who control the major chunk of the market share. These are HUL, Godrej, Wipro, PG, Nirma and ITC. HUL enjoys over 54.3% of the market share with its brands such as Lux, Lifebuoy, Rexona, Breeze, Pears, Haman and Dove. Godrej Consumer Product Ltd.(GCPL) comes in second position with 11% of the market share with its brands such as Cinthol, Fairglow, Nikhar and Allcare. GCPL is among the biggest manufacturer of toilet soaps and it launched Fairglow, which was the first fairness soap in India. Wipro with its brands such as Santoor and Chandrika has a strong base in the soap market sector. Procter Gamble (PG) and Nirma are the other competitios with a strong presence in the market share. ITC is a fairly new entry into the soap market with the launch of its brand named Vivel. According to AC Nielson a global marketing research firm, Vivel soaps have witnessed a growth rate of 70-80% within a short period of time. ITC is now the fastest growing company in soap the soap market. Case Study: Downfall of Nirma Detergent Powder The purpose of this case study is to highlight the factors that led to downfall of NirmaDetergent Powder. How ignorance of factors like consumer behavior, innovation, product differentiation immensely affect the existence of any firm in the cut-throat competitive market. Nirma detergent powder was launched in 1969 by Nirma Chemicals at a price far lower than the market leader-Surf. The aim of Nirma was to create a brand at affordable price. The strong popularity of Nirma among the cost conscious Indian consumer, gave rise to competition. No company is interested in losing its market share. Thus, recognizing the threat, HUL, the undisputed leader in FMCG, launched Wheel detergent to try and establish itself in the low end of the market. Nevertheless, it forced Nirma to exit the market. The main reason for this are highlighted as under: Lack of Innovation: With the increase in disposal income in the hands of the consumers, a shift was seen in the demand of products. The consumer desired aspirational products focused on viability and divisibility instead of economy brand products focused on affordability. Nirma suffered from the inability to innovate products to meet the new demands of the consumer. It failed to think beyond pricing. On the other hand, HUL was able to establish products in all segments; Popular:Wheel , Mid-Priced: Rin and Premium:Surf. Lack of Advertising: Nirma did not have a strong brand promotional strategy. It failed to capitalize on the trademark jingle i.e. failed to convert its recognition earned into sales. With the increase in competition, Nirma did not introduce new and improved advertisements. Even the visibility on TV channels reduced. Lack of Product Differentiation: On the one hand where the sales of HUL increased, there was evident decline in those of Nirma. Hul along the way changed its technology and added features to its existing products. Surf went from Surf to Super Surf to Surf Excel. Even though Nirma advanced to Nirma Blue, the differentiation was not visible. Lack of Price Increase:Nirma locked itself to the conventional low price plank. Overtime with the increase in prices of LAB ( linear alkyl benzene) and Palm Oil, both ingredients used for the making of detergents, Nirma did not increase the price of the detergent. Naturally the company faced complications in terms of revenue generation as the costs were higher than the profit derived from it. What Nirma could have done? Compete on Quality: A company like Nirma can easily increase sales by highlighting improved quality in its product. It could emphasize on the performance risks in the low priced segment and mention the cost advantages. Strategic Positioning: A company must position its product well. The target audience for Nirma was the low income group. It should aim at increasing sales in the rural markets by increasing availability in villages. Moreover it should tap the untouched cheaper and unorganized markets. Attractive Advertising: Advertising plays an important role in creating consumer awareness. The way HUL changed the packaging of Lifebouy from a masculine product to a family product (as shown below),Nirma should change the conventional image of a Nirma dancing girl to something more appealing. C:UsersDIVNEETDesktopold_lifebuoy_ad_mazhar khan.JPGC:UsersDIVNEETDesktopLifebuoy_soap.jpg Co-opt Contributors: A company can easily form strategic partnerships with dealers, suppliers and resellers by offering exclusive deals and offers. Grammage in Packaging: Many a times, companies reduce the quantity of the product and sell it at the same price. Reduction in quantity is generally unnoticed by the consumer. For example: Selling Half Kg detergent for Rs.7 instead of One Kg. SWOT analysis of HUL Soaps and Detergent Market Strengths Established target audience in various market segments Largest company in FMCG sector Top position in soap and detergent market share Wide range of products Continuously innovates Global presence Popular among the masses Weakness Few popular products appealing to the mass has been kept in premium pricing range, due to which people prefer cheaper products offered by the rival companies Opportunities As the masses are becoming more hygiene conscious, the sales expected to rise Rising demand of premium and mid-priced products in the rural areas Downfall of Nirma will help them to regain lost market shares Soap sectors growth is expected at 7% p.a Threats Rising competition from other emerging companies Losing top position in the market share of detergents to Rohit Surfactants Pvt. Ltd.(RSPL) ITCs sudden growth in the soap market Conclusion In this report, it can be easily observed that HULis a market leader in the FMCG industry in soaps detergents. Its evolution can be seen through various phases and currently operating in its Maturity phase. However, its evolution began in 1988 with launch of sunlight soap by Lever brothers and today we see a wide range of products starting with soaps and detergents, home personal care and food beverages. We see how continuous innovation and close study of consumer behavior has helped HUL exist in this competitive market as a leader in its field. Grabbing right opportunities at the right time and optimal utilization of available resources is the also one of the key critical success factors for any firm to be successful. HUL was able to capitalize on its products because of their approach towards target segmentation. HUL targeted the mass audience with products available in all income groups-low level, middle level high level.HUL have managed to balance margin pressures in the detergents segment, through product mix changes by good quality of a huge product and brand portfolio. Recommendation

Gender Issues of Mesopotamia Essay -- Gilgamesh Gender Female Rights E

Gender Issues of Mesopotamia  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  Ã‚     Ã‚  Ã‚  Ã‚  Ã‚   Throughout the history of our society, women have gained a certain respect and certain rights over time. Such simple aspects of life such as getting a job, voting, and even choosing who they would like to marry are things that women have fought for, for many years. At one point, these were all things that women in America and parts of Europe had no right to. Men as a whole had suppressed women and taken control of the society. Despite mass oppression in history, women have risen in society and now posses these natural rights.   Ã‚  Ã‚  Ã‚  Ã‚  Back in the days of Mesopotamia, things were quite different. Women were respected for who they were and did not have to fight to gain the rights they had. Hammurabi’s Code contained laws, which respected the rights of women. Society in general was formed around this sort of sexual equality. Many of the codes within Hammurabi’s Code favor the men of the society, though many of them spell out certain rights for the lives of the women. Certain laws lie within Hammurabi’s code in order to solve problems of the society. It spells out the punishment for certain acts eliminating any further complications. Code 136 for example, explains what is to happen to a women who’s husband runs off; â€Å"If any one leave his house, run away, and then his wife go to another house, if then he return, and wishes to take his wife back: because he fled from his home and ran away, the wife of this runaway shall not retur...

How effective is the Prologue Essay

In my opinion, the prologue is a striking and extremely effective introduction to one of the greatest tragedies ever written. One of the most unusual things about the Prologue is its structure; the fact that it is written in the sonnet form is very significant. The sonnet form of poetry is perhaps the most demanding and challenging poetic form that exists. For hundreds of years the sonnet (of which Shakespeare wrote 154) has been recognised as a structure that is only attempted by the greatest of poets such as Shakespeare or Wordsworth. It is often associated with love poetry and the fact that Shakespeare chooses the sonnet format to open Romeo and Juliet suggests his motive to prepare the audience with the love story to come. The sonnet is made up from 3 quatrains each consisting of 4 lines, with the rhyme scheme a,b,a,b, each quatrain telling us something different about the forthcoming play. The sonnet is finished by a rhyming couplet- a pair of lines that have the rhyming scheme c,c. Some might question why Shakespeare chose such a difficult poetic structure to open the play however it is clear to me that he chose the sonnet to grab the audience’s attention but also to demonstrate his showcase of literary talent. The sonnet reveals to the audience the degree of Shakespeare’s poetic genius to create a language – which in all its diversity can capture the most beautiful love story of all time. The first quatrain explains the background and setting to the play, explaining that the play is set in Verona, Italy. Shakespeare chose Italy as the setting for a number of his plays; although it is thought that he never actually travelled to the country, it was regarded in Elizabethan times to be a country of wealth and romance. It is entirely fitting that an immortal tragedy should take as its backdrop ‘fair Verona’ (line 2 Prologue) in one of the homes of classical civilisation. In Elizabethan times Italy was thought of as a country full of sexual and social intrigue; where often men fell in love with wealthy heiresses. The Nurse’s observation to Romeo, ‘he that can lay hold of here / Shall have the chinks’ (Act1 Scene 2 lines 116-117) suggests a common motive for love at that time. In the first line of the prologue, we are told that the house of Montague and Capulet are ‘both alike in dignity’, meaning that they both have equal yet important stature within Verona. It is significant that Shakespeare chose to base the plot of the play around two affluent families, proving that the greatest of tragedies can still occur within aristocratic families with the greatest wealth. We are not only told that there is nothing to choose between the families but also that there is only one heir of each household, creating a balance within the play but also an idea of opposites. In line three of the Prologue, Shakespeare explains to the audience that there is an ‘ancient grudge’ between the houses. We are told that this feud has been apparent for so many years that it is now self-perpetuating and of the cause no-one is really sure. In Act 1 Scene 1 line 80, the Prince exclaims that the feud has been ‘bred of an airy word’, meaning that the everlasting hostility between the two houses has no remembered cause. However Shakespeare catches the audience’s attention and creates suspense by using the phrase, ‘break to new mutiny’. We are warned of a new more violent generation of Montagues and Capulets who are willing to kill and take the quarrel to a different more violent level. This ‘new mutiny’ is definitely exacerbated by Tybalt – an aggressive, vindictive youth of the Capulet house who says (Act 1 Scene 1 line 61), ‘†¦peace? I hate the word, As I hate hell, all Montagues, and thee. ‘ Tybalt is described as ‘fier’ and a ‘Prince of Cats’, all implying his volatile and fearsome temper. He represents the ugliness that lies below the divided society in Verona but also is determined to keep it that way. In the forth line of the Prologue, the audience are informed about the civil side of the brawl, ‘Where civil blood makes civil hands unclean’. This phrase is important for it demonstrates the vast scale of the grudge – even the citizens of Verona are now becoming involved. In Act 1 Scene 1, the Prince calls the Montagues and Capulets, ‘Profaners of this neighbour-stained steel’ as their swords are stained with the blood of their innocent neighbours who have no reason to become involved in the conflict. However it is clear that the two houses will not end the feud until the Lords of the households condemn the fighting (which they clearly do not do). In Act 1 Scene1 there is a public scuffle and Capulet exclaims, ‘Give me my long sword’ and likewise Montague shouts, ‘thou villain Capulet!†¦let me go. ‘ The elder generation of Montagues and Capulets constantly fuel the feud and encourage it by setting a poor example. In the second quatrain, Shakespeare tells the audience about the lovers. We are told that they are from â€Å"fatal loins†- signifying death and already indicating their tragic fate. The idea of fate is one which Shakespeare experiments on throughout the whole play. Within the Prologue, we are given an interesting glimpse of the experiment Shakespeare conducts with destiny and fate. The audience are told that the lovers are â€Å"star-crossed† which not only indicates their catastrophic fate but speaks of the fact that the lovers were destined to acquire it. The next part of the Prologue is often puzzling for Shakespeare tells the audience that the lovers are going to die – some might say he is ‘letting the cat out of the bag’. However the knowledge that the lovers ‘misadventured piteous overthrows doth with their death bury their parents strife’ adds pathos to our view of events and the audience is allowed an overview of the lover’s actions. We see Romeo and Juliet struggling to attain happiness and know that they are always doomed to fail. In the play, we are presented with Romeo in a way that makes us believe that he is always a victim of fate. Friar Lawrence, whose role in the play is to try to unite the feuding families by strategically marrying Romeo and Juliet (thereby bringing peace to the streets of Verona) tells Romeo that he is, â€Å"wedded to calamity†. This again emphasises the strong prominence of fortune in the play, which Shakespeare cleverly gives us a taster of in the Prologue by calling the lovers â€Å"star-crossed† and their parents’ loins â€Å"fatal†. In Act 3 Scene 1, Romeo proclaims that he is ‘fortune’s fool’ and also puts himself in the hands of fate in Act 1 Scene5 by saying, â€Å"He that hath the steerage of my course, direct my sail! † Again Shakespeare presents to the audience the idea of fate and that it is almost leading Romeo in the wrong way. However later in the play we see a defiant Romeo who has learn of Juliet’s death and attempts to defy his destiny by exclaiming (Act 5 Scene1), â€Å"I defy you stars†. Nevertheless we are told that a consequence of the deaths of the two lovers will be that they will â€Å"bury their parents’ strife†. This means that by the end of the play the feud between the families will have been resolved. We definitely see this new family alliance at the end of the play for Lord Montague and Lord Capulet shake hands and Lord Capulet expresses his sorrow saying, â€Å"O brother Montague, give me your hand†. The shaking of hands signals the end of the feud, securing what the Friar had always sought to achieve, ‘To turn (their) households’ rancour to pure love’ (Act 2 Scene3). Fate itself is seen to be the result of divine workings: as the play nears its conclusion, Friar Lawrence reports that he has begged Juliet to leave the vault and ‘bear this work of heaven with patience’ (Act 5 Scene3) , whilst the Price echoes the sentiment in his final rebuke to the families that ‘heaven finds means to kill your joys with love’ (Act 5 Scene3). In Act 5 Scene 3, the Friar says that â€Å"A greater power than we can contradict hath thwarted our intents† – meaning that God had already decided that the cruel fate of the lovers. Yet again, there is a strong emphasis of fate and destiny but also of religion. It is not surprising that Shakespeare was so fascinated with the idea of fate – for he lived in a time of little scientific discovery in which religion ‘filled in’ any gaps of knowledge. In a wider sense, the play may be viewed as a dramatic representation of the perpetual conflict between love and hatred which enmeshes a pair of unfortunate lovers. However, also evident at the end of the play is the Christian concept of dying for ones sins – Romeo and Juliet are sacrificed to end the constantly intensifying feud between the two families. We are next presented with the third quatrain, in which Shakespeare overviews the plot of the play to come. The chorus explains to the audience that they will see how the lovers meet, love and die in the play, â€Å"The fearful passage of their death-marked love†¦ † He again speaks of the evitable sacrifice of the lovers’ lives in order to end their parents’ strife, â€Å"and the continuance of their parents’ rage, which but their children’s end nought could remove†. In this quatrain we also see the practical side of Shakespeare who tells the audience that the play is two hours long, â€Å"is now the two hours’ traffic of our stage†. The completion of the sonnet form is in the presence of the final rhyming couplet; which in this case tells the audience to listen to the forthcoming play if they missed any of the Prologue. It is a simple yet self-explanatory rhyming couplet, which speaks of the actors jobs as to â€Å"strive to mend† what the audience has missed – thus telling one of the most beautiful love stories of all time, Romeo and Juliet.

Uses and applications of Graphene Paper Essays

Uses and applications of Graphene Paper Essays Uses and applications of Graphene Paper Essay Uses and applications of Graphene Paper Essay Artificial appendages, Electrodes for energy constituents, Sun powered cells, batteries and capacitances and Thermal high temperature sinks for machine and electronic supplies ( Spasenovic,2013 ) . Distinctive requisitions of this-paper like stuff are invariably utilised these yearss, for illustration, as a portion of the conveyers, semiconducting materials and defenders where we can command the electrical force and belongingss without really releasing with the mechanical 1s. Graphene paper are similarly being assorted maintaining in head the terminal end to do cross strain stuffs which hold polymers, ceramics and metal motivating composite stuffs that will execute much superior to any current one as parts in, with regard to instance, in have oning great points, planes, constructions and autos. In a paper that was distributed in July issue of ( Nano letters ) , the assemblage reported that graphene paper could be made electrically conductive by infixing them into glass films. This kind of slender transparent films could be utilized within diverse requisitions, for illustration, in Sun oriented cells and crystalline appliances, for illustration, adaptable coloring material scree ns and electronic documents. Transforming of this sort of films give less expensive options to the normally utilised Tin Oxide coatings which are on a regular basis utilised as crystalline conductive films ( Fellman,2007 ) Since graphene paper are one of the strongest stuffs that are 100 times stronger than steel, its likewise one-particle midst and a planar stuff, Andre Geim and Konstantin Novoselov who are two research workers at the college of Manchester attempted to use graphene paper within what is rung Chicken wire made of C. Well all the more dumbfounding about Graphene is that negatrons do nt disperse to the extent that when they are traveling as they do in different stuffs, for illustration, Silicon. This all helped analysts with a specific terminal end to manage graphene-based transistors which are twice every bit speedy as the old conventional Si 1s which may hold an consequence on the rate of workstations to run quicker than ordinary ( Brody,2012 ) . Graphene will be utilized to blanket the surface of edifice notwithstanding the tops which is as of now being utilized because of its light weight, adaptability and optical density of visible radiation. Graphene is merely approximately crystalline to light nevertheless it can retain 2 % of visible radiation, ( for illustration, UV, Infrared and noticeable visible radiation ) . On the off opportunity that you join together this to the capableness of graphene to take power you will hold an electrical, meager and adaptable channels. This new kind of graphene Sun powered board is, no uncertainty a work in advancement and it will be made up of natural photovoltaic cells that are sandwiched between two beds of graphene and this cell are answerable for altering over suns verve to power. These adaptable and light weight Sun oriented boards are continuously formed so as to suit vehicles organic structure, for illustration, knapsacks that can resuscitate your IPod or telephone and in your garm ents as good. Additionally some adaptable Sun powered boards will be utilized within petition to bear down your smart phone ( Geim,2008 ) . The greater portion of the phones and tablet Pc these yearss have touch screen that permits the person to touch symbols or missive specifically on presentation screen and this idea is focused around a bed that shops electrical charges which are put on glass board on the screen. So when an single touches a screen with stylus pen or finger a charge is exchanged to the client and the charge on the bed will decrease which will be measured by a detector and this information will be taken into a processor to concentrate the move will be made. On history of touch screen made up of graphene that will be utilized within the hereafter in foldaway cell phones as their conductive constituents will be printed on flimsy plastic bed instead than glass so will do phones highly thin and foldaway that they can steal into pocket. With likewise the high quality capacity of graphene, they will do this telephones unbreakable and research workers are come offing off at the first graphene touch screen to de mo up subsequently on in concerns ( Tinnesand,2012 ) . Bionic devices ( the term bionic alludes to science and electronic ) are appliances that are, no uncertainty utilized as a portion of new curative surgeries and they are planted in peculiar life tissues or variety meats so as to verify that this organ is working suitably, for illustration, in manufactured Black Marias and cochlear inserts. Since graphene is thin, adaptable and imperviable to salty ionic consequences that are found inside populating life signifier, they are replacing metallic parts that was utilized within the past. Long retire live, digesting a life clip and no reaching of unsafe metals in the organic structure brings about a important betterment reply for bionic appliances ( Schmidt,2012 ) . Because of the capableness of Graphene paper to direct electrical marks, it can be joined with nerve cells and will direct frail electrical indexs get downing with one cell so onto the following. This can assist to treat Graphene transistors along harmed spinal twine which will assist them to detect nervus driving forces of nervousnesss in the undamaged country and behaviour them to the harmed district where nervousnesss in musculuss are discovered allowing the nervousnesss to work suitably. Consequently, this kind of invention will be utilized as a portion without bounds to command mechanical and fake legs and weaponries. On history of manufactured extremities, small engines are utilised instead than the musculuss within petition to do development and these graphene bionic appliances will hand-off electrical marks to these small engines doing the bogus extremity move ( Lin,2011 ) . One of the obstructors for the readying of graphene paper is coevals of huge adequate and speckless treasures that hold merely C molecules. The locality of Non-carbon shred may upset the ideal hexangular construction of graphene so in the current clip legion specimens are prepared nevertheless they are few square millimeters in size while sheet up to 76 centimeters crosswise over are, no uncertainty dealt with and accomplishments in graphene paper readying develop systematically. An alternate hindrance analysts are sing is the creative activity of one-molecule thick bed of atoms in speckless six sided rings and fixing unadulterated cherished rocks. There are one usually utilised method that is called mixture vapour statement which comprises of go throughing Methane gas at high temperature of 800oc and higher up to 1000oc over a sheet of Cu so the methane shops its Cs and will in a perfect universe produce hexangular sheets where H and different molecules are discharges. Different mod us operandis are utilised to boot, for illustration, fade outing black lead in a dissoluble and will be showered after it in flimsy beds using inkjet-sort pressmans so its warmed maintaining in head the terminal end to disappear the dissoluble and graphene corsets on the paper [ encephalon. 2011 ] [ Tinnesand,2012 ] . A lone bed of black lead is called graphene which could be made efficaciously using a tape. There are typical focal points of graphene as said before which incorporates fundamentally the quality of the graphene and fresh electrical capablenesss and belongingss. Graphene to boot shows diverse favorable fortunes, for illustration, the great adaptability, low atomic weight ( 0.2 g cm-3 ) , the size and form could be uninhibitedly traded in conclusion the high electrical conduction up to ( 15 ? sq?1 ) . A lone bed of black lead is called graphene which might be made efficaciously using a tape. There are typical favorable fortunes of graphene as said before which incorporates largely the quality of the graphene and fresh electrical capablenesss and belongingss. Graphene is known to be 100 times stronger than steel which can keep an car without anyone else s input. These capablenesss and more will act upon the outlining of cars, streets, extensions, planes and supplies that needs to be lig ht and solid will gain from the use of graphene paper. Samsung Company now is taking a shooting at another development by using graphene because of its thin, quality and its unbelievable music director capacity that influence machines, screens and french friess in another signifier of understanding Mobile phone to be foldaway and could be efficaciously slip effortlessly into your pocket [ Brain,2011 ] , [ Cong,2013 ] . Thus, Graphene is stronger than cherished rock, more adaptable than elastic and more conductive than Cu. In the other manus Graphene is waste of hard currency and may be helpful to some yet non all commissariats as a senior British instructor said toDavid Shukmana scientific discipline proofreaders in BBC intelligence. He to boot whined that graphene will neer turn into a radical stuff. More than 60 million dollar is a great trade of hard currency that is required to pump into one specific scope for extraction of graphene. In the dither of funding, high subsidising hard currency, the capableness to bring forth long and thick beds of graphene and conveying graphene into diverse supplies is the most well-known hinderances of Graphite. Additionally, scientists are detecting issues in the extraction of graphene from black lead as specified some clip late. Contempt position is non unusual ; peculiarly the hard currency gives off an feeling of being pointed on base out peculiar extend alte rnatively of the full field of indispensable scrutiny motivating convey significantly all the more in the long tally. in different words, the fuss of interchanging to graphene and costs need to portend good monetarily speaking. ( Shukman, 2011 ) Literature sites Ali.R Ranjbartoreh. ( 2011 ) Graphene paper: thin as paper and 10 times stronger than steel, InJournal of Applied Physics.Retrieved, from hypertext transfer protocol: //www.kurzweilai.net/graphene-paper-thin-as-paper-and-ten-times-stronger-than-steel. Brody, H. ( March 15, 2012 ) . Graphene nature Outlook, InNature.Retrieved vague, from hypertext transfer protocol: //www.nature.com/nature/outlook/graphene/ Charles Schmidt. ( 2012 ) . Bioelectronics: The bionic stuff. InReadcube.Retrieved vague, from hypertext transfer protocol: //www.readcube.com/articles/10.1038/483S37a. Dmitriy A. Dikin. Sasha Stankovich. Eric J. Zimney, Richard D. Piner, Geoffrey H. B. Dommett, GuennadiEvmenenko. ( 2007 ) .Preparation and word picture of grapheme oxide paper, In Nature. Retrieved from hypertext transfer protocol: //www.nature.com/nature /journal/v448/n7152/full/nature06016.html. Geim, A. K. and Kim, P.. ( 2008 ) . Carbon wonderland, InScientific American. Retrieved vague from pp 90-97 hypertext transfer protocol: //www.nature.com/scientificamerican/journal/v298/n4/pdf/scientificamerican0408-90.pdf Cartwright, J. ( , 2007 ) . Graphene oxide weaved into paper .Physicss World.Retrieved, , from hypertext transfer protocol: //physicsworld.com/cws/article/news/2007/jul/25/graphene-oxide-weaved-into-paper. Katharine Sanderson. ( 2007 ) . Carbon makes super-tough paper. InNature, Retrieved undefined, from hypertext transfer protocol: //www.nature.com/news/2007/070723/full/news070723-7.html. Lori Zimmer. ( April 20, 2011 ) . New Graphene Super Paper is 10x Stronger Than Steel. InInhabitat.Retrieved vague, from hypertext transfer protocol: //inhabitat.com/new-graphene-super-paper-is-10x-stronger-than-steel/ . Spasenovic, M. ( 2013 ) . American Graphite Technologies announces success with graphene paper.Graphene Tracker. Retrieved vague, from hypertext transfer protocol: //www.graphenetracker.com/american-graphite-technologies-announces-success-with-graphene-paper/ . Fellman, M. ( 2007 ) . Research workers at NorthWestern University have fabricated a new type of paper that is unusually stiff and strong yet lightweight and which should happen usage in a broad assortment of applications. Retrieved vague, from hypertext transfer protocol: //www.northwestern.edu/newscenter/stories/2007/07/ruoff.html. Tinnesand, M. ( 2012 ) . Graphene: The Following Wonder Material? .In American Chemistry Society Retrieved undefined, from hypertext transfer protocol: //portal.acs.org/portal/acs/corg/content? _ nfpb=true A ; _pageLabel=PP_MULTICOLUMN_T2_66 A ; node_id=893 A ; use_sec=false A ; sec_url_var=region1 A ; __uuid=e4e1e470-d2ff-4206-9bb4-ea8911ecf6a3. Physicss arXiv Blog. ( 2011 ) . How to Make Graphene Paper.In Technology Review.Retrieved from: hypertext transfer protocol: //www.technologyreview.com/view/423933/how-to-make-graphene-paper/ . Lin, YM, ( 2011 ) . High-frequency, scaled graphene transistors on diamond-like carbon..Retrieved, from hypertext transfer protocol: //www.nature.com/ nature/journal/v472/n7341/full/nature09979.html.

Athena essays

Athena essays Athena is the Greek goddess of war, arts, skill, and most of all, wisdom. The Romans identify her as Minerva (Hamilton 29). She sprung fully grown from her father's head, but there are many different versions of how that came to be. Some believe that she had no mother, while others think Metis, one of Zeus's many consorts, led to the birth of the Athena (www.pantheon.org). When people conjure up the image of Athena in their mind, a woman wearing a full armor is usually envisioned. In most pictures, she also carries a lance and a shield with Medusa's head mounted upon it. Athena is also frequently revealed with an owl perched on one of her shoulders, the owl being a symbol of wisdom. In many vase paintings, she is also depicted with birdlike wings (www.wikipedia.org). One of Athena's admirable traits is her compassion, as proven in many of the myths told about her. The story of Arachne and Athena's weaving contest is well known. Athena is not only known for wisdom, but also for her skills in weaving. Arachne however, was also popular in that aspect. Her weavings were so beautiful nymphs left their homes to watch her while she worked (www.goddess-athena.org). Arachne boasted that her work was greater than the Goddess's, and the contest more or less proved that her weavings were equal to Athena's, if not better. Any Goddess would not be able to stand being surpassed by a mere mortal, so Athena, in a fit of rage, tore Arachne's hard labor into pieces. The woman tried to commit suicide, but Athena took pity on her, and allowed her to live on as a spider, forever weaving webs (www.homepage.mac.com). During other times, when criminal trials came to conclusions in which votes were split equally, Athena voted to free the accused, revealing the side of the Goddess that understood and forgave human errors (www.arthistory.sbc.edu). Athena played a great influential role in her time. During a society in which women were "reduced to ...

Power Quality in Electrical Power System Assignment

Power Quality in Electrical Power System - Assignment Example Hence the load that develops is one of the most prominent reasons as well as the most important victim of power quality related issues. Since they are non-linear in nature this causes great load which results in turbulence in the waveform of the voltage.   Ã¢â‚¬Å"Component  can be established. It is possible in the same way to correlate certain disturbances with consumption patterns of electricity, such as the early evening television peak in the harmonic distortion and signal Processing of  Power Quality etc.† (Bollen, 2006) Thus in order to overcome this disturbance there are numerous components used. These components prove to be quite efficient as they manage the load. Basically these devices are capacitors which are responsible to store electrical charges within them. This is designed according to the task that they need to cater. These capacitors aid in effective functioning of the machine ensuring standard power quality. The ranges may vary depending on the purpose they are meant to serve, today it has been observed that they also posses self healing capabilities which increase the life of the capacitor and moreover the product. This not only helps to increase voltage quality but also is economical. †¢ Why is it important to maintain high power quality? It is extremely important to maintain high power quality. It is noted that the best power quality is when the frequency of the electric supply results in a steady magnitude which coincides with the frequency of the sinusoidal waveform of the voltage. Since there is always some error and non-zero impedance occur in the supply system which is because of the great amount of load that might be faced by the system. This gives birth to another phenomenon of transients and outrages which fluctuates the reality. Hence when one considers the power quality they consider to what extent the power supply system is in correspondence with the ideal power supply system. â€Å"The targeted  power qualit y disturbances on the utility side include input voltage harmonics, voltage unbalance, and input inductor unbalance.† (Lee, 2008) these are the major causes of power disturbance which make it essential to maintain high power quality. Hence if the power quality of a system is good, reliable and efficient then any load which is associated with it will work effectively and efficiently. Also it will help to cut down the installation cost and minimize the carbon footprints. On the contrary if the power quality of a system is not satisfactory then the life of the product will fade furthermore the effectiveness of the installation will be badly affected. Economy would hamper as well as the cost of installation would eventually maximize and the carbon footprint will also be affected. This can result in no operation what so ever. The following reasons justify so as to why maintaining power quality is essential They will help to avoid unexpected power failures. Failure or malfunction of product is less. Causes no or little damage to sensitive devices. Avoids interference in communication. Saves loses and protects the systems. There is no requirement of increasing the installation in order to deal with failures resulting in economical solutions.

Legal Issues in Business Essay Example | Topics and Well Written Essays - 1000 words

Legal Issues in Business - Essay Example As the plaintiff had to purchase concrete from a different supplier at higher prices, the cost differentials were charged on the defendant and were deducted from the dues. The plaintiff allowed the defendant to resume supply on a condition that the supply would come only from a single plant. On resuming the supply, the defendant failed to supply the ordered quantity of concrete on numerous occasions (at least 42). Shortage of raw materials and plant breakdowns were the two primary reasons cited and on some occasions no reasons were cited by the defendant for non- or short supply of concrete. The plaintiff was again forces to purchase concrete from a different supplier and again at higher prices. The plaintiff charged the defendant for cost differentials and deducted it from the outstanding dues. The defendant on the other hand, maintained events leading to non- or short supply of concrete would fall under Force Majeure and hence the defendant was not liable for the cost differentials . The defendant had to suspend supply of concrete due to plaintiff’s non payment and deduction of cost differentials from outstanding dues. ... 2. Analysis Issues Following are the issues that were raised in the trial court and respective findings that the court has to decide on: Issue (a): Was the contract â€Å"sole supplier† or â€Å"exclusive† contract? The finding of the trial was that the contract was not a â€Å"sole supplier† or â€Å"exclusive contract†. Issue (b): Was the Plaintiff’s claim for cost differentials, incurred due to purchase from an alternate supplier to due defendant’s inability to meet quality requirement, during the suspension period justified and allowed? The finding of the trial court was that the Plaintiff was not allowed to claim cost differentials during the suspension period. Issue (c): Can the defendant use force majeure clause to exempt itself from the liability for non- or short supply? The finding of the trial court was that shortage of raw materials would fall under force majeure but not plant breakdown. Hence, the defendant was liable only non- o r short supply due to plant breakdown. Issue (d): Is the defendant entitled to suspend the supply? The finding of the trial court was that the defendant was entitled to suspend the supply. Issue (e): Was the Plaintiff entitled to terminate the contract? The finding of the trial court was that the Plaintiff was not entitled to terminate. The Plaintiff has appealed against all findings of the trial court. Judgement Following is the judgement of the court on the respective issues. The authorities that have been followed and distinguished have been discussed accordingly: Issue (a): The judgement arrived was that the contract was not a â€Å"sole supplier† or an â€Å"exclusive† contract. The judgement was reached based on the reasons that there was no mention in the contract being an â€Å"exclusive one’ neither was